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Whether you call them a sales manager or a sales "advocate" someone in the organization needs to lead the effort.  When we ask rooms full of bankers how many of them came to work for the bank in order to sell, we don't see many hands.  It's hard to find experienced sales people to manage the sales effort if we only look inside the organization.

Activities and Reports

It all begins with making the calls and tracking the calls.  Forms, systems, goals, tracking.  The fundamentals of sales management.

Pipeline reports, call reports, sales reports, sales meetings, coaching sessions, joint calls, incentive plan design and administration, and more coaching sessions.  Sales management.  Help for the sales team.

Start with training and goal setting.

Does your staff know what is expected of it?  Does it know how to do what is expected of it?  What are the consequences of inaction?  (Besides the big "staying in business" consequence.)  Decide what you want and then look at what it will take to get it.  We'll help every step of the way. 

If you have a sales manager...

We can help in at least two ways.  First, we can help with the design of the program your manager will be implementing.  We can help with forms and contact management systems and all the rest.  And, second, we can help train your manager.  Our strategic partner, Pohl Consulting & Training offers an excellent program called the "Sales Organization Leadership Development" Workshop.  No one should "get stuck" in the sales manager's role without it.

 


Have you provided the proper tools?

If you plan to compensate based on sales (or require a certain level of sales as a requisite for continued employment) it is important that you give your sales staff the proper tools in the form of training.  We offer the very best Relationship Sales Training available.  And, it's specifically oriented toward the building of financial relationships.


Sales Managers need carrots as well as sticks.

A good sales staff is made better when it has an extra financial incentive for success.  A good system for rewarding the activities you want can go a long way toward getting the job done. When a salaried sales force competes against a sales force with a financial incentive, guess who wins. Let us help you with a sales incentive program.   

 

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interconnection:eastman © 2004